Guy Kawasaki, author, speaker, entrepreneur, evangelist, and surfer recommends asking, "therefore what?"
This question arises when you spot or predict a trend or emerging issue shaping commerce and culture and wonder about its consequences.
Guy writes: "It works like this: 'Everyone will have a smartphone with a camera and Internet access., Therefore, what? 'They will be able to take pictures and share them.' Therefore, what? 'We should create an app that lets people upload their photos, rate the photos of others, and post comments.' And, voila, there's Instagram."
Brigadoon's September calls are designed to answer therefore what.
Make plans to join these powerpoint-free, collegial, and fast-paced calls with other entrepreneurs and independent thinkers from a cross-section of industries, skill-sets, and experiences from numerous locales across the globe.
Brigadoon Whiteboard Calls
Learn new things + Make new connections
12:00 pm ET | Wednesdays, September 1 + 8, 2021
Open participation + No fee
Brigadoon Whiteboard Calls are 45-minute sessions where a subject matter expert provides insights on fostering new business ideas, overcoming execution challenges, ideas for better performance, or exposure to adventurous hobbies.
These free-flowing calls are unique, unstructured, and led by whoever raises their hand and offers to drop some knowledge.
Brigadoon September Call
The innoficiency problem: Why innovation and efficiency are opposable objectives, and what to do about it.
Blair Enns | Founder + CEO @ Win Without Pitching
2:00 pm ET | Wednesday, September 15, 2021
$45 | Brigadoon Members attend free
Blair is the author of The Win Without Pitching Manifesto.
A book described as a "cult classic" and the "bible" for the creative entrepreneur.
The Win Without Pitching Manifesto is arguably one of the most important business books I have read, and for me, the one book that always makes my top five you need to read this freaking book list.
