Brigadoon exists because I was frustrated spending too much time with the same people, thinking the same way.
So in 2013, I started something different.
I began gathering entrepreneurs and thought leaders from different industries, different geographies, different perspectives—united only by curiosity and a belief in the power of conversation. A venture capitalist sitting next to an architect. A tech founder learning from a doctor. A journalist trading insights with a retail executive.
Thirteen years later, it's become something larger than I imagined.
But the core remains: connect people who are shaping commerce and culture, create space for real dialogue, see what emerges.
Why Brigadoon works?
The magic happens when you remove people from their areas of expertise.
Put a successful founder in a room full of other successful founders, and you get pattern recognition. Everyone's solving similar problems, facing similar challenges, speaking similar languages. It's comfortable. It's validating. And it's limiting.
Put that same founder in conversation with someone who thinks completely differently, a designer, an athlete, a scientist, and something shifts. The questions change. The assumptions get challenged. The insights come from unexpected angles.
I've watched a private equity executive rethink his entire approach to talent after a dinner conversation with a cardiologist. I've seen a robotics founder completely reframe a product strategy based on insights from a restaurateur about how people move through spaces.
These aren't networking moments. They're perspective shifts.
What makes Brigadoon different is that I have broken every conference and curation rule.
No PowerPoints. If you can't have the conversation without slides, you're not ready to have the conversation.
No panels. No one is sitting on stage while everyone else passively watches. Everyone participates equally.
No name tags. Your title or organization doesn't matter here. Your ideas do.
No recordings. Brigadoon operates under the Chatham House Rule. So, you can share what you learned, but you can't attribute it. This simple agreement creates permission for radical honesty. People say what they actually think, not what they'd say if it might end up on LinkedIn.
Deliberately small. This Brigadoon gathering will have a max of 100 people. Not because I can't fill more seats, but because intimacy is the point. At 100 people, you can't hide in the crowd. You can't perform networking theater. You're actually there.
Cross-disciplinary by design. Brigadoon curates for diversity of perspective, not similarity of background. About the only thing everyone has in common is that they're all doing something meaningful in their field.
The format is simple. Three days at Sundance Mountain Resort with constantly burning fires, family-style dinners, mountain and wellness activities, and conversations that start at breakfast and continue through the evening. No agenda beyond creating conditions for connection.
Who attends?
Past attendees include VCs, founders, journalists, doctors, designers, attorneys, architects, lobbyists, diplomats, marketing strategists, and athletes, all united by the belief that engaging with different perspectives enhances your work and thinking.
Why Brigadoon matters?
We live in a moment of increasing specialization and tribal sorting. It's easier than ever to spend all your time with people who validate your existing worldview. To build networks of people who already agree with you.
That's why gatherings like Brigadoon are more critical than ever, offering a space to challenge your worldview and address complex problems beyond industry boundaries.
The problems worth solving—in business, in society, in your own work—don't respect industry boundaries. They require perspectives you don't have, questions you haven't asked, frameworks you haven't considered.
Brigadoon creates space for that.
I invite you to be part of this exclusive gathering at Sundance Mountain Resort on February 22-24, 2026, to connect with diverse thinkers and expand your perspective.
If you're building something meaningful and believe in the power of perspectives different from your own, I'd love to have you join us.
Brigadoon isn't for everyone.
It's intimate by design, cross-disciplinary by intention, and we maintain high standards for who participates, making you feel valued and respected.
More at www.brigadoon.live/utah.
—Marc
