Matt Hranek relaxing at his home in the Médoc region of France with his beloved Fiat Panda.
Ink slinger, lensman, and aficionado Matt Hranek has traveled the world to uncover car owners' tales of automotive joy.
On Wednesday, June 16 @ 2:00 pm ET, he joins the Brigadoon Monthly call to drop knowledge, tell tall tales, and share insights on a life well-lived.
Watches and cars share a common thread. In many ways, these trappings of men with disposable income have become cliché. A Rolex or a vintage Porsche can be the shortcut to cool for well-heeled men of a certain bent. But beneath that veneer of showboating are often deeply personal tales. Those are the stories that photographer, magazine writer, and all-round bon vivant Matt Hranek teased out in his first book, A Man & His Watch (Artisan, 2017), and now with its sequel, A Man & His Car (Artisan, 2020).
In the new book, Hranek uses his 25 years of experience as a commercial and editorial photographer to capture the cars—warts and all—and his flair for conversation to tease out stories that will resonate with any car lover.
Excerpt from Fortune article "Telling men's stories through their cars" by Daniel Bentley from October 19, 2020.
Adventures with Fiat Pandas + Autogrills + Negronis
2:00 pm ET | Wednesday, June 16, 2021
Matt Hranek | Founder + Editor @ Wm Brown Magazine + Author
Matt Hranek is the author of The Negroni, A Man & His Watch, and A Man & His Car, as well as a photographer, a director, and the founder/editor of the men’s lifestyle magazine WM Brown.
He and his family divide their time between Brooklyn and the Wm Brown farm in upstate New York, though he can also be spotted quite often in old-school bars around Europe, Negroni in hand.
Find him on Instagram at @wmbrownproject.
