Brigadoon Weekly
November 17, 2019
Curation and commentary from Marc A. Ross
Emerging issues shaping commerce + culture
Reporting from Alexandria, Virginia
Journey, Math, Octogenarians, Empathic, Toledo, Teresa Gergen
ROSS RANT
A journey is a total experience
This first Brigadoon Remote | Scotland was not just a service but a transformational journey.
I think people overemphasize the technical aspects of travel and don't appreciate the journey.
A journey is a total experience that begins before you arrive at the destination and lingers long after you depart.
Traveling to the beautiful Scottish countryside, the mythology of the land, breathing the smell of fertile soil and water mixing, and the thrill of trying something completely new.
Brigadoon Remote | Scotland 2019 was a journey, was transformational, and will linger with me for many days.
Click here to see some pics from Brigadoon Remote | Scotland 2019.
I hope you will consider joining us in 2020.
Brigadoon Remote is something special.
"If you change the way you look at things, the things you look at change."
This quote is the first thing Errol Gerson says to his students at the start of each semester.
Gerson has been teaching entrepreneurship, leadership, and business management at Art Center in Pasadena, California, for the past 45 years.
Gerson's challenge from the start is to change the way his students look at things using a tool he calls 'reframing' or merely seeing things differently.
He intends to force a test of his student's paradigms as a means to foster learning.
This test is essential because as we know, learning always comes from our ability to reevaluate, reexamine, and rethink.
This reframing fosters options for you to grow and learn, but only if you choose to do so.
It's up to you.
Speaking @ Brigadoon Retreat | Sundance 2020....
Main Stage
Robert Brown
Owner @ Integrated Systems, Inc.
Trisala Chandaria
Co-Founder @ Temboo
Web Smith
Founder @ 2PM
More to come.
Whiteboard Sessions
Jeff Corless
President + CEO @ Venture Strategic
More to come.
Thanks for making Brigadoon Brigadoon.
-Marc
FIVE TO READ
The economist who wants to ditch math: Nobel laureate Robert Shiller argues that gossip, half-baked philosophy, and fake news drive economics — not only numbers. His peers aren’t exactly thrilled. http://bit.ly/32TSgnL
Octogenarians are shaking up Italian business: And preventing its proper rejuvenation. https://econ.st/2KwNZ3b
Lufthansa’s empathic marketing doesn’t focus on conversions: The premium German airline has 'recalibrated' its strategy. http://bit.ly/2CPjpNR
When the future looked like Toledo: In 1945, designer Norman Bel Geddes created Toledo Tomorrow, an exhibit that imagined a bold new direction for his Ohio hometown. At least part of it came true. http://bit.ly/35e4nxE
35 hidden bars around the world — and how to find them http://bit.ly/2OglaZW
BRIGADOON EVENTS
Brigadoon Retreat | Sundance
February 23-25, 2020
Brigadoon Remote | Scotland
November 9-13, 2020
Visit thebrigadoon.com/events
SAVE THE DATE
Brigadoon Salon Dinner + Sailing | Annapolis
September 17-18, 2020
Brigadoon Salon Dinner + Tour | Detroit
October 1-2, 2020
SPORT
Meet Teresa Gergen, queen of the thirteeners: She's the first person to summit all 846 thirteeners in the lower 48 and Hawaii. http://bit.ly/2rLnaBJ
UK man runs marathon in every country in the world: If you've ever wondered who runs the world, it turns out it's a man called Nick Butter. Butter, 30, has become the first person to complete a marathon in all 196 countries recognized by the United Nations. https://cnn.it/356bTu4
Enjoy the ride + plan accordingly.
-Marc
Marc A. Ross
marc@thebrigadoon.com
@the_brigadoon
Marc A. Ross is a business communications strategist and advisor working at the intersection of globalization, disruption, and politics. Ross is the founder of Brigadoon.