I hiked the Appalachian Trail | Brigadoon Weekend

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I hiked the Appalachian Trail

Well, one mile of the Appalachian Trail.

Running from Georgia to Maine, the complete Appalachian Trail is roughly 2,190 miles.

So if I only hiked one mile of 2,190, can I really say I hiked the Appalachian Trail?

Distance, length, measurement, commitment, and time all matter when it comes to accomplishments and achievements.

But are these the best metrics to denote the spirit of travel, exploration, adventure?

Richard Branson and Jeff Bezos are set to blast themselves into space in the coming weeks.

But what exactly is the boundary of space?

Branson's Virgin Galactic is set to fly above 80 kilometers (or about 262,00 feet), which is the altitude the US recognizes as the boundary of space. In comparison, Bezos' Blue Origin flies above 100 kilometers (or about 328,000 feet), which is commonly known as the Kármán Line.

In the ultimate tin ear and failure to read the room move, Bezos's Blue Origin has dismissed Virgin Galactic's rocket-powered spacecraft as nothing more than a "high altitude airplane."

So the current status of the Branson / Bezos space race is down to, "That's not a rocket, that's an airplane."

Plus, "There's no sort of real international agreement" on the boundary of space, astrophysicist Jonathan McDowell told CNBC, and his research argues that 80 kilometers is the most precise distinction.

Nevertheless, Blue Origin doubled down on its Kármán line view on the best tool for such things, Twitter.

"For 96% of the world's population, space begins 100 km up," the company said.

Okay, so let's agree that there is no agreement on where space is.

What about time?

The entire Blue Origin flight will be eleven minutes from reports, with just 30 seconds of that in space. The Virgin Galactic flight will take around 90 minutes, but I haven't found anything on the amount of time in space.

For context, the International Space Station is flying 399 kilometers above Earth.

Plus, the station has an international crew of six people who live and work while traveling at a speed of five miles per second, orbiting Earth about every 90 minutes.

So, in 24 hours, the space station makes 16 orbits of Earth, traveling through 16 sunrises and sunsets.

That seems like space to me.

However, the Travelers' Century Club (TCC) approach probably makes the most sense as a tool to best denote the spirit of travel, exploration, and adventure.

The TCC is a club for people who have visited 100 or more of the world's countries and territories.

The club has no requirements for how long the traveler must have stayed in a country to qualify. Anyone who has visited 100 or more of the world's countries and territories is eligible to join.

This seems to be the best measurement of travel, exploration, adventure. One must have presence.

Presence.

Presence is defined as the state or fact of existing, occurring, or being present in a place or thing.

In his must-read book On Trails, Robert Moor penned this about his thru-hike experience on the Appalachian Trail: "One of the chief pleasures of the trail is that it is a rigidly bounded experience. Every morning, the hiker's options are reduced to two: walk or quit."

Presence.

When Benton MacKaye envisioned the Appalachian Trail at the age of 21 while hiking the Green Mountains of Vermont, he saw a single trail connecting the entire Appalachian range from north to south across fourteen states.

MacKaye's trail had a bold vision to combat the jazz-loving and picnic-eating city dwellers.

The trial MacKaye concluded was "to organize a Barbarian mission" as a means to counter the Metropolitan invasion. The source of modern malaise, he believed, was civilized people who were no longer equipped to survive in nature. People need to get "back to the land," MacKaye wrote.

By 1971, when an interviewer asked him to state the Appalachian Trail's "ultimate purpose," MacKaye, then ninety-two and nearly blind, had whittled down his answer to Zen simplicity:

To walk

To see, and

To see what you see!

So if you have a chance to speed into whatever you think space is, visit a new country or territory, and hike one mile or 2,190 miles, the only metric that matters is presence.

-Marc

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WHAT BRIGADOON IS WATCHING THIS WEEKEND

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Is ‘bleisure’ the future of business travel? Once the preserve of tech-industry freelancers, the blending of work and leisure travel is becoming increasingly mainstream.
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Thanks for supporting Brigadoon. See you next week.

-Marc

Curation + commentary by Marc A. Ross | Founder + Chief Curator @ Brigadoon

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“I want to be as famous as Persil Automatic.” -- Victoria Beckham

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I picked up this nugget from Paul Arden.

As a teenager, he informs his readers that Victoria Beckham’s ambition was not just to be better than her mates or even a famous singer but to become a world brand.

“She not only dreamed about it but wanted it enough to go about getting it. That in itself makes her different from most of us.

"It’s not how good she was that mattered; it’s how good she wanted to be. What is interesting in her quote is that she didn’t compare herself with George Michael or Mariah Carey; rather, she saw the fame of Persil Automatic as her yardstick.”

She wasn’t competing with musicians, pop stars, dancers, and entertainers.

Her competition was finding a way to be a part of the end user’s everyday life.

You see, Persil Automatic is a laundry detergent.

A highly useful product. One that solves problems. Something that is top of mind for the consumer.

Such an original imagination powered her success.

Tucker Max speaking with James Altucher on a pod, reminded listeners that TV networks used to only compete with other TV networks.

Now they compete with every single person online.

CNN Worldwide boss Jeff Zucker competes with Twitter for breaking news.

Stephen B. Burke of Comcast competes with my cousin for entertainment.

The NFL competes with the Call of Duty World League for viewers and for players.

Bloomberg News, staffed by 2,300 editors and reporters in 72 countries, competes with Matt Drudge staffed by an internet connection in one city.

There’s more content being made today than ever before.

There’s more competition than ever before.

It’s just that I am not competing with you.

We are moving into a business environment where going small, going local, going tribal is happening again.

A business environment where you can be small-scale and matter.

A business environment where you can be small-scale and prosper from the benefits of mass-scale production and administration.

The days of mass are gone.

Today it is all about niche is rich.

You can be Porsche, or you can be Toyota.

You can be Southern Seasons, or you can be Publix.

Frankly, tiny is where humans work and operate better.

It’s a business environment where our customers keep us top of mind and automatic.

-Marc

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The bottlenecks which could constrain emission cuts

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The green revolution risks running short of minerals, money, and places to build.
Economist

+ Two-thirds of humankind now lives in countries where wind and solar power offer the cheapest new electrical-generating capacity

+ Annual clean-energy investment, already at an all-time high, would have to exceed $4trn by 2030, three times its average over the past five years. And the market for key minerals needed to build clean-energy kit would expand nearly seven-fold