CB Insights reports, refillable packaging could help brands offer higher quality product experiences and potentially save on single-use plastic.
Luxury brand Hermès recently revealed a new line of refillable lipstick, its first foray into makeup in its 183-year history. The French fashion house also plans to expand its cosmetics selection to include items like foundation and skincare products in the near future.
While its launch into beauty was highly anticipated, the brand’s decision to use refillable packaging sends a greater message about sustainability in the beauty sphere.
Here's how Hermès and other companies are spurring change.
